Títulos en Desarrollo empresarial y emprendimiento

From generating ideas to gaining your first paying customers, The 7 Day Startup is the bootstrapper's bible for launching your next product.

This collection includes the best books to help you learn, grow, and master your online marketing skills. You will change the way you market your business with what you will learn in the Social Media Marketing book. You will learn how to add additional revenue to your business with Affiliate Marketing, and you will discover tons of additional ways to create passive income for yourself in Passive Income Ideas.

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers' decade of research and teaching at Columbia Business School and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.   

In The Nuclear Effect, Scott Oldford shows you how to scale a profitable, multimillion-dollar business and keep the money you make. By following Scott’s six pillars of sustainable growth, you will create the momentum your business needs to become an unstoppable force.   

Disciplined Entrepreneurship: 24 Steps to Success Will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product.

Organizations are facing an engagement crisis. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge. Gamification has emerged as a way to gain that edge and organizations are beginning to see it as a key tool in their digital engagement strategy.

ＤＸ（デジタルトランスフォーメーション）の実現が提唱されて久しい。だが、ＩＴ技術を使ったシステム化に失敗した事例も数多い。「開発失敗」の悲劇はなぜ繰り返されるのか。

El sector del turismo no solo ha experimentado un ritmo de crecimiento acelerado durante la última década, sino que además es uno de los que mayor capacidad de resiliencia viene mostrando ante las distintas disrupciones y crisis que ha afrontado. El emprendimiento y la transformación digital son una vez más dos aliados clave ante los retos que hoy presenta la crisis del coronavirus, unos retos que, sin embargo, no son distintos a los que ya tenía el sector anteriormente, pero que se han visto exponencialmente acelerados.

El mundo de las Startups es bastante feroz. Según una investigación de la Harvard Business School, el 75 porciento de todos los startups fracasan. ¿Por qué ocurre esto? Tal vez tiene algo que ver con la tendencia a seguir una vieja fórmula de negocios: Escribe un plan de negocios, haz un pitch a los inversores, reúne un equipo, introduce el producto al mercado, empieza a vender y confía en que todo funcione. En el año 2008, el emprendedor Eric Ries, introdujo una nueva fórmula que acuñó como el método Lean Startup.

Vous rêvez d'avoir votre propre business, mais vos études ne vous y ont pas préparé ? Vous cherchez la bonne idée ? Vous voulez convaincre vos clients d'acheter votre produit ? Stan Leloup vous révèle ici les secrets de la psychologie humaine qui vous permettront construire votre business en ligne - même sans idée de génie, ni beaucoup d'argent ou de compétence technique. Le chemin vers le succès est long et tortueux, mais aussi plein d'aventures et de rencontres improbables !

Un modelo de gestión personal revolucionario que hará posible que alcances todo lo que quieras de Carlos Eduardo Sarmiento. El Sistema de Liderazgo Personal o SLP; es la metodología que te voy a compartir en este audiolibro; es la tecnología más sencilla y poderosa a la que puedes tener acceso para saber cómo poder sacar lo mejor de tu vida, y cumplir la mayor cantidad de sueños posibles, a la vez que entenderás que es posible trabajar en el Más de Menos; así como también posible y realista que quieras Más de la Vida.

I am sure you have heard it said that wealth and abundance have nothing to do with your background, gender, or location. However, this undeniable nugget of wisdom is just the tip of the millionaire's iceberg. The harsh reality is there is a careful balance of wealth and poverty in the world. If you act in one way you will become rich and have everything you desire. Act another way and you will stay among the majority who struggle to cope with never quite having enough.

Los datos hablan por sí solos: apenas un tercio de las empresas familiares llegan a la segunda generación; de ellas, solo el 10 % accede a la tercera y las que aún sobreviven a un cuarto estadio representan alrededor del 5 %. Son varias las causas que están detrás de este elevado índice de mortalidad. Saber detectarlas a tiempo ayudará a la continuidad del negocio.

New mindset. In The Best Team Wins, author Adam Robinson gives you a proven, straightforward, and effective method for hiring new employees. He teaches you how to rethink the process of finding, assessing, and hiring the right people.

Forget the patents, forget the prototypes, forget starting a business. Sell the benefit first instead! Today it’s all about selling first and selling fast. His road-map for licensing success is now being taught in major universities. Stephen has uncovered the consumer product licensing industry from the inside. He has interviewed 28 leading experts across 17 different industries, as well as professional inventors, to share their knowledge with you - so you too can now become a full-time professional inventor.

Rat race is a term used to describe a frustrating, hard-to-break financial lifestyle. It is a lifestyle that is lived by countless people, oblivious to the very nature of it, to a degree that even when called upon, vehemently deny it. To summarize the rat race, It involves subjecting one's self to a time-consuming job, saddling one's self with heavy mortgages/rents, bills, children, and liabilities, forcing the individual to continue busting his or her ass at that same job.

It was only nine years ago that Jim Harmer worked at a dollar store, stocking shelves while struggling through law school. He had worked hard for his goals, but there was no assurance in sight that he would ever achieve them. During that year, he learned a key truth that changed the way he worked. He found the one unique quality inside him - one we all have - that gave him a reason to work. He didn’t know it then, but that secret ingredient was his "work energy". Jim has constructed the framework behind his success. Within this book, you will discover your own "work energy".

Are you underemployed or struggling to find a fulfilling career? Stuck on a low rung of the corporate ladder and don't see a way up anytime soon? You're not alone. Like many recent college grads and people who feel stuck in their corporate jobs, you've probably never considered working for a technology company that's just starting out, especially if you're not a tech whiz. That doesn't matter. Tech startups are desperate for talent and creativity in all kinds of fields from people with leadership skills and new ideas - people like you!  

Learn to know the nature of money! Network marketing is a real business school for people who want to master the skills of entrepreneurship and create their own business. In this book, Robert Kiyosaki updates and expands on his original eight “hidden values” of a network marketing business. Robert explains that building a network marketing business is a revolutionary way to achieve wealth; makes it possible for anyone to acquire great wealth; is open to anyone who has drive, determination, and erseverance. 

Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 years old when he opened his first franchise.