Como cliente Amazon Prime obtén 3 meses de Audible gratis
The Financial Times Guide to Strategy, 5th Edition
How to Create, Pursue and Deliver a Winning Strategy (FT Guides Series)
No se ha podido añadir a la cesta
Error al eliminar la lista de deseos.
Se ha producido un error al añadirlo a la biblioteca
Se ha producido un error al seguir el podcast
Error al dejar de seguir el podcast
Escúchalo ahora gratis con tu suscripción a Audible
The Financial Times Guide to Strategy, 5th Edition
Compra ahora por 18,99 €
-
Narrado por:
-
Liam Gerrard
-
De:
-
Richard Koch
Acerca de este título
YOUR COMPLETE GUIDE TO STRATEGY. PLAIN AND SIMPLE.
The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers, and introduces the key strategic tools and techniques you need to develop your own strategy.
Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy. The fifth edition of this bestselling book is your jargon-free guide to the strategic models and thinkers you really need to know about. Updated with new tools and examples, The Financial Times Guide to Strategy shows you which questions to ask, how to go about answering them, and then what action to take. This is the smartest and most accessible strategy guide available anywhere.
©1995, 2000, 2006, 2011, 2021 Richard Koch (P)2024 Ascent Audio
