Muestra
  • Pick a Fight

  • How Great Teams Find a Purpose Worth Rallying Around
  • De: David Burkus
  • Narrado por: David Burkus
  • Inglés
  • Duración: 2 horas y 4 mins

Escúchalo ahora gratis con tu suscripción a Audible

Después de los 30 días, 9,99 €/mes. Cancela cuando quieras
Disfruta de forma ilimitada de este título y de una colección con 90.000 más.
Escucha cuando y donde quieras, incluso sin conexión
Sin compromiso. Cancela gratis cuando quieras.

Pick a Fight

De: David Burkus
Narrado por: David Burkus
Prueba gratis durante 30 días

Después de los 30 días, 9,99 €/mes. Cancela cuando quieras.

Compra ahora por 6,99 €

Compra ahora por 6,99 €

Paga utilizando la tarjeta terminada en
Al confirmar tu compra, aceptas las Condiciones de Uso de Audible y nos autorizas a realizar el cobro mediante los métodos de pago por ti designados. Por favor revisa nuestra Política de Privacidad, Política de cookies y Aviso sobre anuncios basados en intereses

Resumen del editor

Why are some people and teams more motivated, more innovative, and more successful than others?

Why do some teams of talented and seemingly compatible people fall short against lesser teams with less suitable members? Why do some leaders cast bold inspiring visions that fail to materialize, while other, seemingly inconsequential leaders rally their teams to victory? More often than not, it's actually quite simple:

They picked a fight.

From battlefields to boardrooms and everywhere in between, leaders who frame their mission as a fight to be won against a threat that must be removed have been able to bring together even the most divided teams and push them to the highest levels of performance. They've tapped into something more inspiring - and more visceral - than casting a visionary strategy or struggling to get buy-in on a mission statement. They're fighting to remove an injustice. They're fighting to make their customers' lives better. Sometimes, they're even just fighting to survive. But, surprisingly, they're rarely framing their fight as a battle for market share against the competition.

Those who pick the right fight don't have to manipulate their people; they inspire them. And the people who follow don't do it because they have to; they follow because they choose to fight alongside.

People don't want to join a company; they want to join a crusade.

In this persuasive and provocative new work, David Burkus, argues that what a team is fighting for is a powerful and potent driver of performance and collaboration, but not just any fight will do. Drawing on decades of social science research and real-life examples from billion-dollar companies, French pirates, Olympic champion curling teams (you read that right), and more, Burkus weaves together a clear picture of how people are inspired, how movements are led, and how organizations win.

The most motivated and bonded teams know what they're fighting for, but too many organizational leaders don't know how to communicate that crusade.

This book is for anyone who wants to inspire their people or themselves. It won't just teach you why to pick a fight; it'll teach you how to pick the right fight as well.

©2019 David Burkus (P)2020 Audible, Inc.

Lo que los oyentes dicen sobre Pick a Fight

Valoración media de los usuarios. Solo los usuarios que hayan escuchado el título pueden escribir reseñas.

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.